Second Nature is a company with a mission: to make it possible for everyone in the Netherlands to easily embrace a more sustainable lifestyle through premium products. They understand that the journey to sustainability can sometimes be challenging, but are convinced that small changes can make a world of difference.

Background information

Second Nature's aim is to make sustainability accessible and achievable for everyone. They offer premium products specifically designed to have a positive impact on the planet, without compromising on quality or style. Whether you're looking for sustainable household items or personal care products, Second Nature's wide range ensures you can choose one that fits your lifestyle and contributes to a healthier planet.


They believe everyone has the power to make a difference. Together with you, Second Nature wants to create a second nature - a world where sustainability and quality go hand in hand. With Second Nature, sustainable living becomes effortless and stylish.

Firmhouse: Managing Subscriptions

Second Nature, a retailer specialising in premium products aimed at making everyday life more sustainable, had a specific need for their online presence. The main goal was to create a website that gives customers the freedom to manage their subscriptions, with the Shopify platform and Firmhouse integration playing a central role.