Why Shopify? Because Selling Shouldn’t Be Complicated.
Built for Growth
Endless Integrations
Designed to Convert
Migrate to Shopify, Stress-Free
Still stuck on WooCommerce, Wix, BigCommerce, or Magento? We’ll move you to Shopify without the headaches. Our migration process cover everything. Design, development product migration, content migration, and customer data to SEO migrations, redirects, and external integrations. No downtime, no lost rankings, no broken checkout flows. Just a smooth transition to a platform that’s easier to manage, faster to scale, and built to convert.
Shopify Build Sprints
Want to launch or relaunch your store without the endless delays? With our Shopify Build Sprints, we take you from first concept to live, conversion-ready e-commerce in no time. Each sprint is a focused burst where our team designs, develops, and integrates everything your store needs, from product pages and checkout to apps, payments, and marketing tools. The result: a high-performing Shopify store that looks sharp, sells smoothly, and scales with your ambitions.
Ready to uplift your brand’s digital experience?
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Shopify Webshop Development
At Groove Digital, we don’t just build Shopify stores we engineer revenue engines.
Your webshop should feel fast, effortless to manage, and built for scale. That’s why we combine strategy, UX design, Shopify development, CRO, and growth marketing into one seamless workflow.
Whether you’re switching from WooCommerce, Wix, Magento, BigCommerce, or starting from scratch: we build Shopify stores that convert from day one and keep improving over time.
What is Shopify and why do so many brandse choose it
Shopify is the world’s most reliable ecommerce platform for brands that want speed, stability, clean design and scalability.It removes technical complexity and gives your team full control over products, content, checkout, integrations and analytics.
Having a Shopify store built: what really matters
Most Shopify stores look fine on the surface but break under real traffic. We design and build with:
- brand-led UX
- fast themes written in Liquid
- scalable architecture
- SEO-ready structures
- clean integrations
This ensures you avoid a redesign after 18 months.
Connecting your domain to Shopify
DNS and A-records must be configured properly. We set everything up for performance, security and global loading speed.
Fixing Shopify’s three biggest SEO challenges
Shopify is powerful but requires adjustments. We fix:
- Duplicate URLs
- Limited category structure
- Slow themes overloaded with apps
We solve this through a custom Liquid setup, technical SEO framework and a content architecture built for long-term traffic.
Shopify robots.txt and indexation
We configure robots.txt, canonical logic and crawl behaviour so Google indexes one clean version of every page.
Shopify Webshop Development
We are Groove Digital. We design and build digital experiences with passion and we deliver in weeks. Not months... We generate impactful results for you business in no-time through our Sprints.
GA4, tracking and data layer
Most Shopify stores have broken GA4 setups. We rebuild event tracking, funnels and consent logic so your data is accurate and compliant.
GDPR and Shopify
We configure consent mode v2, cookie banners and data governance so your store stays compliant without performance loss.
Shopify payments and checkout
We configure payment methods, fees and checkout flow for maximum conversion across devices.
Secure account access for your agency
We request secure partner access so we can work safely on development, SEO, CRO and performance.
Increasing customer loyalty and repeat purchases
We build retention systems for returning customers, subscriptions, replenishment cycles, loyalty programs and post-purchase flows.
Migrating to Shopify without downtime
If you are still on WooCommerce, Wix, Magento or BigCommerce, we migrate you to Shopify without problems.
Our migration process covers:
- UX and design
- full Shopify build
- product and customer data
- SEO redirects and canonical fixes
- ERP, CRM, WMS and POS integrations
- checkout configuration
- app replacement and Liquid cleanup
No downtime. No ranking loss. No broken checkout.
Just a clean, modern store that is ready to scale.
Start your Shopify migration. Book a free consultation.
How We Build High-Performing Shopify Stores
1. Custom Shopify engineering
We do not tweak themes. We engineer stores using Liquid, modular components, schema markup and optimized structures for long-term stability and speed.
2. Performance: fast and conversion-driven
We optimise:
Conversion
- UX based on data
- strong checkout
- CRO loops
Speed and performance
- lightweight themes
- minimal apps
- optimized Liquid
- Core Web Vitals improvements
SEO and growth
- technical SEO
- structured content frameworks
- scalable product and category architecture
The result is higher conversion, more repeat purchases and better ROI on paid traffic.
3. Direct communication with specialists
No chatbots. No ticket systems.
You get a dedicated specialist who knows your store and responds quickly.
We think ahead, solve issues early and keep communication clear.
4. For brands that want to scale
If you need a store that loads fast, converts consistently and integrates with your full stack, your Shopify setup must go beyond templates.
We design for ambition.
Why work with a specialized Shopify agency?
Shopify is simple on the surface but complex when you are scaling.
We help brands grow in three areas:
1. Shopify development
Custom themes, Liquid builds, advanced functionality, performance optimisation.
2. SEO, CRO and growth strategy
Technical SEO, category architecture, conversion optimisation, analytics and funnels.
3. Ecommerce strategy and retention
Email flows, loyalty systems, AOV optimisation, LTV growth and subscription setups.
What does a certified Shopify expert cost?
Project-based pricing for builds and migrations.
Retainers for continuous CRO, SEO, content and technical support.
Frequently Asked Questions about Shopify
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Shopify combines speed, stability, security, and ease of management. It removes technical overhead and allows teams to focus on growth instead of maintenance.
It depends on your goals.
Themes are great for early-stage brands; custom builds are better for scaling, performance, and brand experience. We guide you based on trajectory, not trends.
Yes. We handle product data, customers, content, design, redirects, payments, and integrations — without downtime or losing your order history.
Yes. We architect the entire store structure so customers can find what they need fast, and your team can manage products easily.
Yes. With clean Liquid templates, proper structure and technical adjustments, Shopify performs well in organic search.
Yes. We integrate Shopify with tools like Pipedrive, HubSpot, Klaviyo, Exact, Lightspeed, or custom APIs. Your tech stack stays connected.
Absolutely. Your team receives training on products, content, pages, and updates. No developer dependency unless you want ongoing support.
Yes. Most clients choose monthly support for UX updates, new features, landing pages, campaigns, and CRO.
Shopify works best for DTC brands, retail, subscription businesses, fashion, lifestyle, and B2B Shopify Plus environments.
Yes. Through custom Liquid development, apps, or custom-built functionality.If it doesn’t exist yet, we build it.
Yes. Shopify Plus allows advanced features:
– custom checkout
– B2B functionality
– automation
– multi-store setups
– high-volume scaling
We transition you to a custom-designed, performance-focused build without disrupting your live store.
Yes. Every design starts with brand strategy, UX, and a conversion-first layout. You don’t get a modified theme — you get a crafted digital experience.
Yes. We configure Shopify Payments, delivery profiles, shipping rates, VAT settings, and all checkout details.
Yes. Through Shopify Markets or multi-store setups. We implement the structure that fits your expansion plans.
We optimise theme code, reduce app bloat, clean Liquid, and design with performance in mind. Speed is engineered not added later.
Yes. We conduct kickoff workshops, strategy sessions, and design reviews on-location in Amsterdam if desired. For day-to-day collaboration, we work remotely with weekly check-ins this keeps projects fast and efficient. The choice is yours: fully remote, fully on-site, or a hybrid approach.